How We Use ScoreApp to Pre-Qualify Leads While We Sleep

Tired of freebies that fizzle? This tool turns browsers into buyers 24/7.

Let’s be honest: most lead magnets are dead ends.

They fill your list, but they don’t move the needle. They attract curiosity, not conversions. And they leave you with an inbox full of cold leads who have no idea what you do—or why they should care.

At Olivia Jenkins Consulting, we don’t do passive downloads. We build conversion ecosystems.

And one of the smartest, highest-converting assets in our system is the 7-Figure CEO® Scorecard, powered by ScoreApp. It runs 24/7, segments leads automatically, and delivers laser-targeted insights that move people from cold to conversion with zero manual follow-up.

Here’s exactly how it works—and how you can build a scorecard funnel that qualifies, nurtures, and converts while you sleep.

The Tool: What Is ScoreApp?

ScoreApp is not your average quiz builder.

It lets you design scorecards, personality-style assessments, or readiness checklists that:

• Capture lead data through conditional logic

• Deliver instant scores and tailored insights

• Segment leads by their answers

• Integrate seamlessly into your CRM

Unlike fluff-filled freebies, a ScoreApp funnel gives value and clarity. Prospects don’t just give their email—they get a mini-coaching session in return. And you get strategic data on exactly where they are and what they need next.

Inside the Machine: How We Use It at OJC

Our 7-Figure CEO® Scorecard is more than just a quiz.

It’s a powerful diagnostic tool that pinpoints where a founder is in their journey across five core areas:

1. CEO Identity

2. Team & Operations

3. Offer Suite

4. Brand Authority

5. Financial Systems

Here’s the exact journey a user takes:

1. CTA: They see a prompt like, "Take the 7-Figure CEO Scorecard"

2. Completion: They answer 20 strategic questions (with a 90%+ completion rate)

3. Personalised Results: They receive a tailored page based on their score

4. Segmentation: They're tagged inside GHL (GoHighLevel) by stage of business

5. Nurture: They enter a bespoke nurture sequence aligned to their needs

This is not just a list-building exercise. It’s an intelligence-gathering system. It’s how we know who’s launch-ready, who needs team support, and who’s primed for advisory.

And it all happens before we ever get on a call.

Why This Works (Even Better Than You Think)

Most funnels ask for the sale too soon. This one builds belief.

Why ScoreApp converts:

• It feels personal: Tailored results make users feel seen and understood

• It qualifies silently: Without long DMs or sales calls, you know who’s ready

• It educates upfront: Users gain clarity before you ever pitch

• It positions you as the expert: You’re not selling—you’re diagnosing

• It aligns lead nurture with buyer intent: Higher conversion, lower friction

In a market full of noise, ScoreApp delivers clarity. It builds trust. And it guides the right-fit clients to the next step, naturally.

How to Use ScoreApp in Your Coaching Biz or Agency

Whether you're an online business coach, service provider, or agency owner, ScoreApp is your shortcut to smarter lead gen.

Here are four high-impact ways to use it:

1. Create a Readiness Scorecard

   • E.g. "Are You Ready to Scale to 7-Figures?"

   • Diagnose mindset, systems, and offer maturity

2. Pre-Qualify Sales Calls

   • Only speak to leads who are ready to invest

   • Tailor your pitch based on their score

3. Map to Multiple Offers

   • Different scores = different nurture paths

   • Align low-score leads to workshops, high-score to 1:1 or group

4. Use for Live Launches

   • Create urgency pre-launch by using score-based CTAs

   • Integrate into challenge or webinar funnels

Our Backend Tech Stack (Steal This Setup)

Want to make it seamless? Here’s what we use:

• ScoreApp: Front-end quiz and results logic

• GoHighLevel (GHL): CRM + email nurture

• Zapier or n8n: Automation glue

• Notion: Score tracking + insights dashboard

Every score triggers a tag. Every tag triggers a journey. And every journey leads somewhere intentional.

This isn’t just lead gen. It’s strategic segmentation.

Build It Once. Convert Daily.

Your next client is not just looking for information. They’re looking for insight.

That’s what makes ScoreApp different. It doesn’t just collect names. It reflects back truths.

It’s why our 7-Figure CEO® Scorecard has:

• 90%+ completion rates

• 30%+ email-to-call conversion

• 4x faster sales cycles for qualified leads

And it runs on autopilot.

If you’re a business coach or service provider scaling to your next revenue level, this is the system you didn’t know you needed.

Set it up once. Let it work for you every single day.

Ready to build a scorecard funnel that converts? Start your free trial at ScoreApp and create a quiz that does more than build your list—it builds belief.

Want help building it out strategically? Apply for The Business Advisory™ and let’s engineer your conversion ecosystem together.

You don’t need more leads. You need better-qualified ones. ScoreApp makes it simple. We’ll help you make it strategic.

Want to deliver a high-ticket experience without hiring a team of five? HighLevel can help. Try it free and build your premium backend today.